After three years of making “running shoes” is Under Armour finally coming out with a shoe that brings something different to the table? I confess I am from Charm City (Baltimore) the home of Under Armour. I am rooting for these guys. Up to the point I saw the video below I had written UA off as just not serious about their running shoes. I dismissed their offerings as have many other serious runners. I don’t know any runner who puts in 1,000 miles+ a year that owns one pair of UA running shoes. I know quite a few runners too. This past month alone, four runners that I have run with were featured in the pages of Runner’s World and Running Times. It was one of those runners that pointed out the video below to me this morning. Pete Larson is someone that is well considered an expert on minimal shoes and running. When I get an email from Pete saying “check out this shoe”, I get excited. Take a look at this video and you might too. *UNDER ARMOUR REMOVED THE VIDEO FROM YOUTUBE I WILL RE POST THE VIDEO WHEN IT BECOMES AVAILABLE AGAIN*
I think this looks like an amazing and unique approach to take in the minimal running category. I haven’t tried the shoe yet but, I have high hopes that it will be the shoe that gets people to take Under Armour serious in the running shoe category. It is going to be a part of the Spring 2012 collection. Go Baltimore!